Wilcox Newsroom Article

New Potato Jazz Facility

Wilcox Fresh and Little Potato Company have recently entered into an agreement to increase sales in the U.S. and Canada. Because of this agreement, a larger Jazz production area was needed to provide for Food Safety compliance and increase production capabilities.

Wilcox Fresh acquires Southwind Farms

06/03/2024 - <p>Rexburg, Idaho-based Wilcox Fresh announced the acquisition of Heyburn, Idaho-based Southwind Farms in a news release. In 2023, Wilcox Fresh will celebrate its 75th anniversary, according to the r...Read more

Wilcox Fresh welcomes new CEO

02/20/2019 - Rexburg, ID - Floyd Wilcox & Sons Inc. dba Wilcox Fresh is excited to announce and welcome Justin Reynolds as the company’s new CEO. Reynolds has been involved in Idaho agriculture for 15 years in ...Read more

A Heritage of Honor and Courage

11/10/2017 - To live in the United States of America is a blessing. The sacrifice that so many have made, to ensure our freedoms still exist, is one to be revered. This country is worth preserving for future gene...Read more

New Potato Jazz Facility

Wilcox Fresh and Little Potato Company have recently entered into an agreement to increase sales in the U.S. and Canada. Because of this agreement, a larger Jazz production area was needed to provide for Food Safety compliance and increase production capabilities.